On December 5, the final stop of Season 2 of the Dr.coffee 2025 National Coffee Masterclass Series, specially planned by Dr.coffee together with Coffee Salon, concluded successfully at No. 5 Bread House in Wuhan.
WCE international coffee head judge Chen Junheng ('Devil') was invited as the featured instructor. Experienced specialty coffee shop owners, well-known industry bloggers, and coffee enthusiasts gathered to exchange ideas around the core theme of 'Coffee Sensory Perception and Signature Drink Design,' bringing the year's masterclass series to a successful close.
Dr.coffee has been deeply engaged in the coffee equipment industry for nearly a decade, consistently dedicated to the R&D of fully automatic coffee machines and the development of a Chinese brand. It provides professional coffee system solutions for diverse scenarios including coffee shops, convenience chains, hotels and restaurants, offices, and homes.
Built jointly with Coffee Salon around the concept of 'technology empowerment + experience sharing,' the National Coffee Masterclass Series helps industry professionals strengthen their core competitiveness. During the year, sessions were successfully held in Shenzhen, Qingdao, Shanghai, and Beijing, with Wuhan serving as the finale and bringing together the highlights of the entire year's curriculum.
At the event, featured instructor Chen Junheng ('Devil') drew on extensive industry experience and a professional perspective to deliver a session combining theoretical depth with practical value.
In the signature coffee creation segment, he focused on the core logic of bean selection and flavor pairing, while using the Dr.coffee Castle fully automatic coffee machine on display to demonstrate how professional equipment can empower creative beverage development. With Castle's three-bean-hopper design, he switched quickly from rich, full-bodied dark roasts to bright, refreshing light roasts, and created multiple bean blends according to recipe needs. Precise extraction revealed layered flavor changes, allowing participants to fully experience the creative appeal of coffee mixology.
As a core product developed by Dr.coffee specifically for specialty coffee business scenarios, the Castle fully automatic coffee machine became a major focus of the event.
Its artful retro design adapts naturally to diverse commercial environments, while its core configuration demonstrates industry-leading capabilities: the milk foam system precisely controls the foaming ratio for dense, stable microfoam; the grinding system uses high-precision components to ensure consistent coffee-particle size; and the brewing system intelligently adjusts parameters to reliably reproduce the quality of an experienced barista.
For operators, Castle not only reduces training and management costs, but also helps stores focus on business innovation through stable beverage quality - earning broad recognition from industry professionals on site.
Beyond the professional sharing sessions, the coffee sensory profile test also generated lively interaction. Under Chen Junheng's guidance, participants explored their own characteristics in areas such as visual sensitivity and taste-interaction response through multi-dimensional sensory exercises, deepening their understanding of flavor perception.
Looking back on the 2025 National Coffee Masterclass Series, Dr.coffee brought specialty coffee concepts and technical solutions to five key cities across China - Shenzhen in the south, Qingdao in the east, Shanghai in the center, Beijing in the north, and Wuhan in the west - serving hundreds of industry professionals and coffee enthusiasts.
The successful Wuhan finale not only brought the 2025 National Coffee Masterclass Series to a perfect close, but also demonstrated Dr.coffee's commitment to empowering industry development through the dual drivers of 'products + training.' Going forward, Dr.coffee will continue to advance technological innovation, organize richer industry exchange activities, and provide higher-quality equipment solutions to support the high-quality development of China's coffee industry.