"Why isn't my coffee ready?" "Why does my coffee taste different from last time?"…
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Tea and coffee used to have different consumer demographics. Now, the modern beverage business has merge the two categories.
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Hotelex Shanghai is a grand opportunity to catch up with the latest coffee dynamics in China. During the 4-day exhibition, coffee-making businesses demonstrate their machines, including their classic icons as well as innovative models.
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Over the last 5 years, as modern tea beverage embraced rapid development, the coffee segment has been brewing a new life.
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For years, semi-automatic coffee machines have dominated coffee retailing. A well-trained barista can easily present a brilliant cup of coffee, and as the coffee is being prepared, the aroma, sounds and wait time please consumers minutes before they start to enjoy their specialty coffee.
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